Propolis Multi Ampoule Balm: The Glow Stick Revolution in Korean Skincare

Propolis Multi Ampoule Balm

K-beauty has always led the world in beauty innovation — from cushion foundations to sheet masks — and now, multi ampoule balms are taking the spotlight. This new generation of skincare sticks delivers hydration, radiance, and barrier care in one effortless swipe. One ingredient leading the charge? Propolis — the natural, skin-loving resin produced by […]

OOTD Overnight Eye Cream: Wake Up to Brighter, Rested Eyes

OOTD Overnight Eye Cream

The delicate skin around your eyes is often the first to show signs of fatigue, stress, and aging. Late nights, screen time, and environmental stressors can leave the under-eye area dull and puffy. That’s why K-beauty places such strong emphasis on eye care — especially overnight care, when your skin is most active in repair […]

Holika Holika: Fun, Playful, and Effective K-Beauty for Everyone

Holika Holika

Korean skincare is known for its elegance, innovation, and results — but it’s also known for something that many beauty brands forget: fun. And no brand captures that playful side of K-beauty quite like Holika Holika. Behind the bright packaging and whimsical designs lies serious skincare science, with products that deliver visible results while keeping […]

Dokdo Cleansing Water: The Minimalist Way to Refresh Your Skin

Dokdo Cleansing Water

Sometimes, the simplest steps make the biggest difference. Korean skincare embraces this idea through minimalist yet effective cleansing routines, and Dokdo Cleansing Water is the perfect example. Infused with mineral-rich deep sea water from Ulleungdo Island, this cleansing water refreshes and purifies the skin without irritation — a daily essential for anyone who loves clean, […]

Build Your K-Skincare Routine with Cica: From Cleanse to Sleep

K-Skincare Routine

In Korean skincare, certain ingredients transcend trends to become timeless essentials. Cica—short for Centella Asiatica—is one of them. Known in traditional Korean medicine as “tiger grass” (legend says wounded tigers would roll in the plant to heal), cica has become a cornerstone of modern K-beauty for its remarkable ability to soothe, repair, and protect stressed […]

Best K-Beauty Moisturizer: January 2026 Edition

K-Beauty Moisturizer

As we step into 2026, there’s no better time to prioritize what matters most in skincare: hydration. In Korean skincare, moisturizing isn’t just the final step—it’s a fundamental philosophy. Healthy skin begins with a strong moisture barrier, and K-beauty has perfected the art of hydration through science-backed ingredients, innovative textures, and formulas that work with […]

Dr. AG Cica Line: Dermatologist-Crafted Solutions for Calm, Resilient Skin

Dr. AG

In the world of Korean skincare, cica (Centella Asiatica) has become a staple for soothing stressed, reactive, and compromised skin. But not all cica formulas are created equal. Dr.AG stands apart by combining dermatologist-developed formulations, clinical-grade ingredients, and minimalist skin-barrier science—making it a go-to brand for sensitive, acne-prone, and post-treatment skin. Dr. AG’s Derma Cica […]

d’Alba Cushion: Luxury Meets Performance in Korean Base Makeup

d’Alba Cushion

K-beauty base makeup has evolved far beyond traditional foundations. Today’s consumers want coverage that feels light, looks natural, and cares for their skin. That’s where d’Alba Cushion comes in — a luxurious Korean cushion compact that combines radiant finish with nourishing skincare benefits. Loved for its sleek packaging and premium ingredients, the d’Alba Cushion embodies […]

Celimax Cica Serum: Calm, Heal, and Strengthen Your Skin

Celimax Cica Serum

In the fast-paced world of skincare, trends come and go — but some ingredients earn timeless trust. One of them is cica, the K-beauty hero ingredient loved for its soothing and healing power. And when it comes to delivering cica’s benefits in its purest, most effective form, few products do it better than the Celimax […]

Centellian 24: The Power of Cica for Skin Recovery

Centellian 24

Few ingredients define Korean skincare innovation like cica — short for Centella Asiatica. Known for its calming, healing, and barrier-strengthening properties, cica has become a global skincare staple. One brand that has elevated its use through pharmaceutical-grade research is Centellian 24, a line dedicated to restoring and protecting sensitive, stressed skin. Available through SkinSeoul’s curated […]

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